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Thursday 20 October 2011

New Look - DQM & HUF

These two lookbooks from DQM and HUF both flip the script. The camps have came with a fresh approach to showcasing their collections which is definitely what the streetwear industry needed. It took a bit of a battering when we all went mad for anything with an outdoor theme but there is no denying good streetwear. It's like the younger brother you dislike but love all the same.


Lets hope these creative lookbooks force streetwear brands to think again before just slapping a logo on a t-shirt...

DQM

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HUF


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